Blurring the 49 is focused on designing fun clothing and accessories that celebrate your love of Canada. Whatever your connection to Canada – whether you’re a born Canuck, a transplant or an ex-pat living abroad, you can celebrate in style.

All items are designed by mother and daughter duo, Sara and Olivia – both who are Blurring the 49th parallel by being Canadian and American. In a year with increased heaviness of the global pandemic and an inability to travel freely, the two needed an outlet to express their longing for time in Canada visiting their favourite people and doing their favourite things. They turned their focus to creating fun and playful designs to celebrate what they love most about the Great White North.